Friday, May 7, 2010


I'm having trouble coming up with a lot to say about these examples of typography in use. This poster seems self-explanatory. I guess that might be a good criterion in terms of what good typography does. No one needs to explain it!! Its so great how the designer demonstrated the statement about good typography with his treatment of it. Designed by Craig Ward for Buck's New University in England.

Here's what he said about the design:
Before a series of typography workshops I was to conduct for second-year design students at Buckinghamshire Chilterns University, I created this poster to drum up student interest. It was created using 3D wooden letters and photographed using a combination of natural and studio light. The rest of the type was overlaid afterwards, digitally.

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